Comparison
Kit vs beehiiv
Both are built for creators and both have big free plans. One is an email marketing engine, the other a newsletter business.
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Side by side
| Kit | beehiiv | |
|---|---|---|
| Best for | Selling through email sequences | Newsletters as the business |
| Free plan | Up to 10,000 subscribers | Up to 2,500 subscribers |
| First paid plan | Creator: about $33 / month billed yearly at 1,000 subscribers | Scale: $43 / month |
| Website | Landing pages and forms | A full newsletter website |
| Automations | On the Creator plan | On the Scale plan |
| Earning from ads | Not listed on Kit pricing | Ad network on paid plans |
| Free trial | 14 days, no card | Available on paid plans |
USD pricing from kit.com and beehiiv.com, checked September 2026.
Our verdict
Pick by what you need
Choose Kit if
- You want the biggest free list (10,000)
- You sell a product through automated email
- You do not need a blog-style website
Choose beehiiv if
- The newsletter itself is the product
- You want sponsors and an ad network
- You want a website and newsletter in one
Questions people ask
Which is cheaper?
On free plans, Kit lets you reach 10,000 subscribers against 2,500 on beehiiv. On paid plans, both depend on list size, so compare at your number.
Can I move later?
Yes. Kit offers free migration, and both let you import subscribers.
